LC Lauren Conrad for Kohls is Fun, Feminine and Fashion Forward
Affordable? Only if you go on a sale day
Laguna Beach and Hills star Lauren Conrad has been dabbling in fashion since the first episode of The Hills debuted on MTV back in 2006. Since becoming a reality TV star, Conrad has established herself as a brand, becoming both a New York Times best selling author, and a designer.
Lauren has wisely launched both a line of couture pieces in her "Paper Crown" collection, and more affordable fashions created in collaboration with Kohls. Thus, today I set out to discover what Conrad considers affordable and fashionable, and the result ended up being that I was pleasantly surprised.
Once I got over the fact that most of the products were made of polyester, I was able to focus on the styles, cuts, colors and patterns of the pieces. While some pieces did look cheap, most of the designs were pleasantly refreshing and had a Joie, Free People vibe to them. Overall the pieces were very similar to Conrad's own style in that they were very feminine. She used a soft color palette for most of her designs, and many blouses were embellished with lace and ruffles. Nothing was done over the top. If anything when looking at these pieces the word "refreshing" continually came to mind. My favorite piece of the collection was a chiffon floral maxi dress, that was on sale for $47.
Lauren says of her signature collection that it was inspired by "California style. It's about that relaxed California look" and targeted towards that girl with a busy lifestyle." Thus a lot of her pieces were made with the idea that the wearer could go from "day into night."
One may be wondering why Conrad opted for two separate lines? Conrad explains, "I decided to partner with Kohls because it was an opportunity to take everyday style, and things that I wanna go out and buy, and make them both accessible and affordable."
While I did think the pieces were adorable, I could not justify the original price points of some pieces starting at $68. Some of the pieces had an H&M quality to them, and I just think that if you're going to create that vibe, then you should give that price point as well. As previously mentioned, some of the pieces had a contemporary design look to them, and I just feel that if you are going to invest $40 in a blouse you may as well invest in the real, made with quality, deal.
Fortunately though, most of her pieces were on sale, which made it very difficult to resist purchasing all of her cute pieces. Do I recommend this collection? If you are a fan of Lauren Conrad style or appreciate styles that are fashion forward, girly and chic, then absolutely.



